pedialyte - for tomorrow's hangover

Target Audience:

Adults who like to have fun at night, but don't want to ruin their days. They are responsible working adults.

Ages 23-30 

Insight: Some adults still think that Pedialyte is only for children.

Copywriting: Kenzie Morsey

Photography: Rebekah Campbell

ooh - billboard & transit

Pedialyte_AD 2_Mock up_Transit.jpg

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